Produced at Martian & Sons
The team was challenged to develop 40 -second opening video for the 2019 product reveal in New York City. Built for an ultra-wide (8K) LED screen. Our goal was to create an opening representing the new innovative product in an abstract way, showing hints and tease of the new product. Microsoft strives to develop their products in a way that it flows for the user. Our inspiration came from that idea of "flow."
Ultra-wide Screen Mock Up